The Senior Living Innovation Forum Blog (11)

How AI Can Supercharge Your Marketing Strategies

Sam Tomlinson has two full-time employees whose only job is figuring out how to use AI to market better. He's audited nearly 100 ad accounts a year, runs a marketing agency of 50 people, and operates a venture capital fund investing in tech.

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How WELL is Transforming Senior Living

Earlier this year Enlivant became the first senior living operator to earn the WELL Health-Safety Rating for its entire...

Why Inclusion is Key to Senior Living’s Future

It’s not just the Great Resignation. As W Lawson CEO Marvell Adams explained at the Senior Living Innovation Forum in...

Senior Living Residents Say the Darndest (and Most Inspiring) Things

In 2019, iN2L co-founder Jack York celebrated two birthdays: his 60th and iN2L’s 20th. This called for more than your...

Eden Alternative CEO Challenges Senior Living to Embrace Disruption

The aging services industry could learn from the small northern California town where Patrick Bultema grew up.

How the World’s Largest Design Firm Approaches Senior Living

As the world’s largest design firm, Gensler has more than a little experience creating unique buildings. With lengthy...

How Lifespark Integrates Services to Increase Quality of Life

Too many seniors get caught up on a roller coaster of health care crises: being hospitalized after a sudden event –...

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